Economics · Banking Marketing
Consider the following statements about Maslow's theory of motivation as applied to banking customers: 1. Safety needs in banking are met by offering deposit insurance and secure transactions. 2. Self-actualization needs are fulfilled through prestige banking and wealth advisory services. 3. Physiological needs in financial services include basic transactional access like a savings account. 4. Esteem needs are met by quick loan disbursal and general complaint resolution. Which of the statements given above are correct?
- 11, 2, 3, and 4
- 21 and 3 only✓
- 32 and 4 only
- 41 and 4 only
Correct answer
1 and 3 only
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