Banking · Customer Relationship Management
Which of the following statements are TRUE regarding customer requirements and service expectations from commercial banks? 1. Customers expect banks to provide a right product mix to cater to different customer segments. 2. Banks must focus on providing only physical in-branch services, completely disregarding digital e-channels. 3. Customers demand a structured process time across products with strict adherence to prescribed timelines. 4. A good physical ambience in the bank branches is completely irrelevant to modern customer satisfaction metrics. 5. Transparent dealings and clear communication about service charges are essential for building customer trust. Choose the correct option:
- 13, 4, 5
- 21, 2, 4
- 32, 4
- 41, 3, 5✓
Correct answer
1, 3, 5
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