Marketing · Marketing Management
Which of the following is most appropriate for designing an effective sales force structure?
Verified Solution4 OptionsUpdated: October 2026👁️1 View
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- 1Assigning salespeople randomly across markets
- 2Focusing only on product knowledge
- 3Aligning sales territories based on market potential and workload✓
- 4Ignoring territory potential differences
Correct answer
Aligning sales territories based on market potential and workload
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