General Studies · Marketing Management
Which of the following Digital Marketing statements are correct? A. Click-Through Rate is calculated by dividing the total number of clicks by the total number of ad impressions. B. Long-tail keywords are general keywords which draw lower customer traffic. C. AdWords is Google's earned search marketing programme. D. Search Engine Marketing includes both search engine optimization and paid search. E. Ad Auction is the process that Google runs for every Google search to decide which ad must appear for that specific search and in which order these set of ads will be displayed. Choose the most appropriate answer from the options given below:
Verified Solution4 OptionsUpdated: October 2026👁️1 View
Share:
- 1A, D and E only✓
- 2A, B and E only
- 3B, C and D only
- 4A, B and C only
Correct answer
A, D and E only
Download Single Question PDF
Save this question and verified answer as a clean study sheet with live clickable link.
👥
Share with Friends & Study Groups
Challenge your peer aspirants on WhatsApp or Telegram to solve this question!
Online Test Series
Start Free Mock Test →Preparing for General Studies?
Practice full-length mock tests with real exam timers, instant score analysis, and all-India ranking.
Chapter Practice
Practice Marketing Management MCQs →Want more practice questions on Marketing Management?
Solve complete topic-wise tests with detailed solutions on GkGet.
Related Practice Questions
Recommended practice questions in General Studies · Marketing Management