Banking · Retail Banking
When a large commercial bank adopts a horizontally organized model for its retail banking operations, which of the following best describes the structural implication regarding product standardization and customer relationship management?
Verified Solution4 OptionsUpdated: October 2026👁️1 View
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- 1The bank decentralizes all credit appraisal and disbursement powers to branch managers to ensure localized customer-centricity.
- 2The bank provides a standardized range of products across all branches with a common technology backend to achieve economies of scale and uniform service.✓
- 3The bank utilizes a modular structure where different product divisions operate as independent profit centers with separate technology platforms.
- 4The bank offers highly customized products tailored to individual high-net-worth segments through dedicated relationship managers across all branches.
Correct answer
The bank provides a standardized range of products across all branches with a common technology backend to achieve economies of scale and uniform service.
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