Banking · Consumer Behaviour
What is the most accurate representation of a bank fulfilling a customer's Self-Actualization Needs according to Maslow's Theory?
Verified Solution4 OptionsUpdated: October 2026👁️1 View
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- 1Giving a preferential interest rate on a loan to acknowledge the customer's loyalty.
- 2Becoming a trusted financial partner that provides insightful, long-term wealth management advice aligned with the customer's life goals.✓
- 3Offering a secure digital platform with two-factor authentication for transactions.
- 4Providing a wide network of fully functional ATMs and digital banking access.
Correct answer
Becoming a trusted financial partner that provides insightful, long-term wealth management advice aligned with the customer's life goals.
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