English Language · Reading Comprehension
What is the key effect when a consumer becomes primarily 'possession-driven'?
- 1The person's investment portfolio grows significantly.
- 2Social status becomes completely irrelevant to the person.
- 3Rather than using an item for its functional utility, satisfaction depends on the brand name or ownership.✓
- 4The person stops buying any products online.
Correct answer
Rather than using an item for its functional utility, satisfaction depends on the brand name or ownership.
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