Business Studies · Marketing Management
Two friends are on WhatsApp discussing a holiday plan. Immediately, Uber pops up within WhatsApp to help book a ride and provide an estimate. This type of marketing is known as:
Verified Solution4 OptionsUpdated: October 2026👁️1 View
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- 1Telemarketing
- 2Mail order marketing
- 3Direct mail marketing
- 4Contextual digital marketing✓
Correct answer
Contextual digital marketing
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