Mathematics · Sampling Methods
To evaluate a newly formulated food product, researchers identify initial consumers and ask them to refer other users of the product. Which sampling method is being used in this market research?
Verified Solution4 OptionsUpdated: October 2026👁️1 View
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- 1Cluster sampling
- 2Snowball sampling✓
- 3Simple random sampling
- 4Stratified random sampling
Correct answer
Snowball sampling
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