Library Science · Information Marketing
The term 'Marketing Mix' was first coined or used conceptually by:
Verified Solution4 OptionsUpdated: October 2026👁️1 View
Share:
- 1James Culliton✓
- 2Philip Kotler
- 3Gary Armstrong
- 4B.A. Greenberg
Correct answer
James Culliton
Download Single Question PDF
Save this question and verified answer as a clean study sheet with live clickable link.
👥
Share with Friends & Study Groups
Challenge your peer aspirants on WhatsApp or Telegram to solve this question!
Online Test Series
Start Free Mock Test →Preparing for Library Science?
Practice full-length mock tests with real exam timers, instant score analysis, and all-India ranking.
Chapter Practice
Practice Information Marketing MCQs →Want more practice questions on Information Marketing?
Solve complete topic-wise tests with detailed solutions on GkGet.
Related Practice Questions
Recommended practice questions in Library Science · Information Marketing