General Studies · Consumer Behaviour
The ratio between a customer's perceived benefits and the resources they use to obtain those benefits is known as:
- 1Customer loyalty
- 2Customer retention
- 3Customer value✓
- 4Customer satisfaction
Correct answer
Customer value
Download Single Question PDF
Save this question and verified answer as a clean study sheet with live clickable link.
Share with Friends & Study Groups
Challenge your peer aspirants on WhatsApp or Telegram to solve this question!
Preparing for General Studies?
Practice full-length mock tests with real exam timers, instant score analysis, and all-India ranking.
Want more practice questions on Consumer Behaviour?
Solve complete topic-wise tests with detailed solutions on GkGet.
Related Practice Questions
Recommended practice questions in General Studies · Consumer Behaviour