Business Studies · Strategic Management
Statement I: In the BCG growth–share matrix, 'Stars' represent business units with high market growth and high relative market share. Statement II: 'Dogs' in the BCG matrix generally generate substantial cash surplus due to their dominant market share.
- 1Both Statement I and Statement II are incorrect
- 2Statement I is incorrect but Statement II is correct
- 3Statement I is correct but Statement II is incorrect✓
- 4Both Statement I and Statement II are correct
Correct answer
Statement I is correct but Statement II is incorrect
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