General Studies · Target Marketing Strategy
Once the market for basic FMCG products like Atta, Besan, and Maida has been segmented, which targeting approach is most appropriate for a specialized firm looking to serve all needs of a specific customer group?
Verified Solution4 OptionsUpdated: October 2026👁️1 View
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- 1Market specialization✓
- 2Product specialization
- 3Selective specialization
- 4Single-segment concentration
Correct answer
Market specialization
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