Economics · Marketing & Strategic Management
Match List-I (Author/Expert) with List-II (Marketing/Management Framework): List-I: P. Philip Kotler Q. E. Jerome McCarthy R. Michael Porter S. C.K. Prahalad List-II: 1. Traditional 4 Ps (Product, Price, Place, Promotion)2. Holistic Marketing 4 Ps (People, Processes, Programs, Performance)3. Core Competence4. Diamond Framework of Competitive Advantage
Verified Solution4 OptionsUpdated: October 2026👁️1 View
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- 1P-2, Q-1, R-3, S-4
- 2P-2, Q-1, R-4, S-3✓
- 3P-1, Q-2, R-4, S-3
- 4P-1, Q-2, R-3, S-4
Correct answer
P-2, Q-1, R-4, S-3
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