Banking · Classification-Based Approach in Retail Banking
How does the classification-based approach help in retail banking?
- 1By offering the same products in all branches, no matter their location or customer base.
- 2By centralizing decision-making so that all branches have the same product mix and marketing approach.
- 3By providing only digital banking services in cities and larger towns while neglecting other regions.
- 4By adjusting product offerings and services based on the specific characteristics of Rural, Semi-Urban, Urban, and Metro branches.✓
Correct answer
By adjusting product offerings and services based on the specific characteristics of Rural, Semi-Urban, Urban, and Metro branches.
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