General Studies · Decision Making and Cognition
Herbert Simon's concept of 'Bounded Rationality' refers to the idea that:
- 1Decisions are made after an exhaustive evaluation of all possible alternatives.
- 2Emotions play no role whatsoever in complex economic decision-making.
- 3Humans have limited cognitive resources and information, leading them to seek 'satisficing' or 'good enough' decisions.✓
- 4Decision-makers always process information perfectly and maximize utility.
Correct answer
Humans have limited cognitive resources and information, leading them to seek 'satisficing' or 'good enough' decisions.
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