General Studies · Resource-Based View and Strategic Management
Given below are two statements: one is labelled as Assertion A and the other is labelled as Reason R. Assertion A: Intangible resources such as brand equity, organisational culture, and proprietary algorithms are easily visible and can be readily acquired by competitors to achieve competitive parity. Reason R: Intangible resources are embedded in organisational routines, relationships, and culture, making them far more difficult for competitors to observe and replicate. In the light of the above statements, choose the most appropriate answer from the options given below:
- 1A is not correct but R is correct✓
- 2A is correct but R is not correct
- 3Both A and R are correct but R is NOT the correct explanation of A
- 4Both A and R are correct and R is the correct explanation of A
Correct answer
A is not correct but R is correct
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