General Studies · Services Marketing
Given below are two statements: one is labelled as Assertion (A) and the other is labelled as Reason (R). Assertion (A): Marketing a service-based business is non-identical to marketing a product-based business. Reason (R): Service marketing depends significantly on created value and relationship building. In light of the above statements, choose the correct answer:
- 1(A) is not correct, but (R) is correct.
- 2(A) is correct, but (R) is not correct.
- 3Both (A) and (R) are correct, but (R) is not the correct explanation of (A).
- 4Both (A) and (R) are correct, and (R) is the correct explanation of (A).✓
Correct answer
Both (A) and (R) are correct, and (R) is the correct explanation of (A).
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