General Studies · Marketing Management
For marketing products, a traditional marketing strategy formulation includes the '4Ps framework': (a) Product, (b) Promotion, (c) Place, (d) Price. What is the standard sequential classification of these 4Ps?
- 1(a), (b), (c) and (d)
- 2(b), (c), (a) and (d)
- 3(a), (d), (c) and (b)✓
- 4(a), (c), (d) and (b)
Correct answer
(a), (d), (c) and (b)
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