Business Studies · Marketing Management
Assertion (A): Marketing research helps organizations reduce uncertainty in managerial decision-making. Reason (R): Marketing research systematically collects, analyzes, and interprets data related to markets and consumers.
- 1(A) is false but (R) is true
- 2(A) is true but (R) is false
- 3Both (A) and (R) are true but (R) is not the correct explanation of (A)
- 4Both (A) and (R) are true and (R) is the correct explanation of (A)✓
Correct answer
Both (A) and (R) are true and (R) is the correct explanation of (A)
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