General Studies · Communication Theories
According to the Diffusion of Innovations (DOI) theory proposed by E.M. Rogers:
- 1Diffusion of any concept is impossible without the direct use of modern technology.
- 2People are always universally eager to accept new ideas or products immediately.
- 3Time does not play any role in the overall diffusion process.
- 4An idea or product gains momentum over time and diffuses through a social system to be accepted by people.✓
Correct answer
An idea or product gains momentum over time and diffuses through a social system to be accepted by people.
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