General Studies · Strategic Management
According to Porter's Five Forces framework, which force explicitly represents the threat of new entrants?
- 1Availability of close technological substitutes threatening long-term profitability
- 2Bargaining pressure exerted by key industry suppliers
- 3The possibility that new competitors may easily enter the industry and disrupt market share✓
- 4Intensity of rivalry among existing competitive firms
Correct answer
The possibility that new competitors may easily enter the industry and disrupt market share
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