Economics · Business Management
According to Mendelow's matrix, which stakeholder group would be classified as 'Key Players' and what is the appropriate management strategy for them in this scenario?
- 1The company's executive directors, and they should be managed closely as they possess high power and high interest.✓
- 2The company's third-party metal alloy supplier, and they should be managed with minimal effort.
- 3The company's employees, and they should be managed by keeping them satisfied.
- 4The company's shareholders, and they should be managed by being kept informed.
Correct answer
The company's executive directors, and they should be managed closely as they possess high power and high interest.
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