Mathematics · Aptitude and Business Calculations
A retail banking analyst is calculating the Customer Lifetime Value (CLV) for a young professional onboarded in 2025 based on the following projected data: 1. Annual profit from Savings Account: 2,000 units 2. Annual profit from Credit Card usage: 5,000 units 3. Annual profit from Personal Loan (expected for the first 3 years only): 10,000 units per year 4. Annual profit from Cross-selling Insurance: 3,000 units 5. The customer is expected to stay with the bank for a total duration of 10 years. 6. The Cost of Acquisition (marketing, onboarding) was a one-time expense of 5,000 units. 7. Assume a discount rate of 0% for simplicity (ignore time value of money). What is the estimated CLV for this customer?
Verified Solution4 OptionsUpdated: October 2026👁️1 View
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- 11,45,000 units
- 21,30,000 units
- 31,25,000 units✓
- 41,00,000 units
Correct answer
1,25,000 units
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