General Studies · Management Information Systems
A large retail company processes raw customer transaction data into weekly sales performance reports. The board of directors receives monthly summaries of these reports along with economic forecasts for long-term strategic decisions. Which information system is correctly matched to the level of management it primarily serves?
- 1The external economic forecasts are part of a Customer Relationship Management (CRM) system, used for daily operational control.
- 2The monthly summaries received by the board are produced by an Executive Information System (EIS), which supports strategic planning.✓
- 3The weekly performance reports are generated by a Transaction Processing System (TPS), serving operational management.
- 4The system for recording customer transactions is a Management Information System (MIS), primarily serving middle management.
Correct answer
The monthly summaries received by the board are produced by an Executive Information System (EIS), which supports strategic planning.
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