General Studies · Marketing Management
A company launches a premium organic skincare brand targeted at environmentally conscious consumers who prefer chemical-free products and sustainable packaging. Which segmentation bases are reflected in the above strategy? 1. Psychographic segmentation 2. Behavioural segmentation 3. Demographic segmentation 4. Geographic segmentation
Verified Solution4 OptionsUpdated: October 2026👁️1 View
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- 13 and 4 only
- 21 and 3 only
- 32 and 3 only
- 41 and 2 only✓
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1 and 2 only
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