Mathematics · Customer Acquisition Cost
A bank's Marketing Information System (MKIS) tracks Customer Acquisition Cost (CAC) over a three-year study. Year 1: Marketing Spend = 10,00,000; New Customers = 5,000. Year 3: Marketing Spend = 15,00,000; New Customers = 5,000. Calculate the percentage increase in CAC from Year 1 to Year 3.
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